What we do

Lift types we sell, install, and service.

The wrong boat lift will frustrate you every weekend. The right one disappears into the background and lets you spend your time on the water instead of fighting your hardware. We carry vertical, cantilever, hydraulic, and floating lift systems sized for everything from a 12-foot fishing boat to a 28-foot tritoon.

Every lift install includes a free site evaluation, exact weight capacity sizing, integration with your existing dock, and full electrical hookup if you've chosen a hydraulic or electric system. Seasonal customers get install/removal as part of their annual package — no separate trip charges.

Vertical & Cantilever

Standard residential lifts in 2,500 to 7,000 lb capacities. The right call for shallower bottoms and most inland lakes.

Pontoon & Tritoon

Wide-frame lifts engineered for the longer beam of pontoon and tritoon hulls. Available in capacities up to 8,500 lbs.

PWC & Floating

Personal watercraft lifts and floating drive-on systems for jet skis. Quick to relocate as your shoreline changes.

How we work

Clear process. No surprises.

Free site visit. Engineered, line-item quote. In-house crew. Yearly check-ups.

Site & Sizing Visit

We measure water depth, dock layout, and your boat's exact weight to recommend the right lift category and capacity.

Brand Selection

We carry Bulmann, Hewitt, ShoreStation, and other top SW Michigan brands. You get unbiased recommendations.

Install & Hookup

Frame, motor, electrical hookup, and canopy install in one visit. Most residential lifts are operational the same day.

Seasonal Service

Spring install, mid-season checks, fall removal, and winter storage as part of every seasonal contract.

Service area

Where we work.

Based in Bridgman. Serving Lake Michigan's southern shore plus inland lakes across Berrien, Cass, St. Joseph, Van Buren, and LaPorte counties.

St. JosephBerrien County

Benton HarborBerrien County

BridgmanBerrien County

StevensvilleBerrien County

New BuffaloBerrien County

South HavenVan Buren

Sister LakesCass County

Michigan CityLaPorte, IN

Frequently asked

Questions homeowners ask us.

How much does a boat lift cost installed in SW Michigan?

Standard residential vertical lifts run $4,500–$9,500 installed. Hydraulic and tritoon-capacity lifts run $8,500–$18,000. Captain's Choice handles delivery, installation, and electrical hookup as one line item — no surprises.

Do I need to remove my boat lift in winter?

On Lake Michigan and bays where ice push is a concern, yes — most lifts come out for the season. On most SW Michigan inland lakes, lifts can stay in year-round if engineered for it. We'll tell you which makes sense for your specific shoreline.

Can you service a boat lift you didn't install?

Absolutely. We service every major brand sold in Berrien, Cass, St. Joseph, and Van Buren counties — repairs, motor replacement, cable swaps, and seasonal install/removal even if Captain's Choice wasn't the original installer.

What boat lift brands do you carry?

We carry Bulmann, Hewitt, ShoreStation, Hi-Tide, and several other regional brands. We're brand-agnostic — we'll recommend whatever's right for your lake bottom, your boat, and your budget.

Other services

Boat lifts. Sales, install, seasonal service.

Lift types we sell, install, and service.

Vertical & Cantilever

Pontoon & Tritoon

PWC & Floating

Clear process. No surprises.

Site & Sizing Visit

Brand Selection

Install & Hookup

Seasonal Service

Where we work.

Questions homeowners ask us.

Free estimates, no pressure.

Boat lifts. Sales, install, seasonal service.

Lift types we sell, install, and service.

Vertical & Cantilever

Pontoon & Tritoon

PWC & Floating

Clear process. No surprises.

Site & Sizing Visit

Brand Selection

Install & Hookup

Seasonal Service

Where we work.

Questions homeowners ask us.

The rest of what we do.

Permanent Docks

Seasonal Docks

Diving Services

Seawalls

Free estimates, no pressure.